Evergreen Content Strategy & Coaching

Ranking #1 doesn’t happen by luck.

Let’s start making your content do more.


You know your business better than anyone. But when it comes to writing about it, your brain freezes. You get busy. The ideas disappear. And that blog post you were supposed to finish last month is still rotting in your drafts.

That’s where I pull up.

I bring the strategy, the ideas, and the writing - so your content actually works. It ranks and also builds your name, earns respect, and moves people without you lifting a finger.

It’s content that sounds like you, shows up when people are searching, and keeps working while you’re off doing literally anything else.

“I wholeheartedly recommend Bex! I am completely new to blogging/SEO, and she’s been extremely helpful, clear, and organized throughout our session. Her friendliness and patience also put you at ease straight off the bat. I’m looking forward to exchanging further with her to grow my skills and understanding in these areas!

”
— Charlotte C.

Monthly Content Oracle

Strategic guidance + custom content topics that rank

Each month, you’ll get ongoing guidance on how to grow your reach and turn it into results. You’ll know what to publish, what to update, and how to shape it so it both summons attention and sells. I’ll show you which content to repurpose or expand, how to weave in CTAs and internal links that move people toward your offers, and the structures search engines and AI prefer so your work keeps rising to the top. Alongside that, you’ll also get fresh, data-backed topics chosen with intent.

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    • Monthly strategic recommendations shaped by fresh data analysis - rankings, performance shifts, even AI mentions - so your content plan always reflects the best path forward

    • Clear plays for converting traffic into bookings, sign-ups, or sales, including CTAs and internal link paths

    • Suggested post structures designed for maximum discoverability in both search results and AI overviews

    • New SEO, and AI-optimized, content ideas chosen each month to fuel growth alongside your ongoing strategy

  • ✸ You (or your team) write content regularly and want to be sure every piece is guided by strategy.

    ✸ You want monthly direction rooted in real data (performance shifts, rankings, even AI mentions) so you’re always focused on the best next move.

    ✸ You like a framework that gives you direction while leaving room for your own creativity.

    ✸ You want someone tracking the signals and translating them into a clear plan each month.

    Note: Not a fit if you can’t commit to publishing consistently - this guidance only works when it’s put into action. If you’d rather not handle the writing yourself, you can upgrade to add my ghostwriting services.

  • 1. Quick fit chat (15 min).
    We confirm it’s a match. If so, I’ll send you the booking link to get started.

    2. Strategy intake.
    You’ll complete a short intake that covers your current publishing cadence, resources, goals, and 2–3 content samples. This helps me lock onto your voice, priorities, and what we’re working toward.

    3. Monthly analysis.
    At the start of each cycle, I review your content performance, rankings, and AI mentions. This shows us where to focus—what to publish, refresh, or repurpose.

    4. Strategy session (30–45 min).
    We meet to walk through my recommendations: priority actions, fresh topic opportunities, repurposing plays, and conversion paths. You leave with a clear plan for the month ahead. If you prefer this can be a 1:1 call or a loom sent over email to view at your convenience.

    5. Oracle guidance.
    After the call, you’ll get a written recap so you can implement (or hand off to your team).

    6. Optional writing add-on.
    If you want execution handled, you can bundle in ghostwriting at 25% off. Use it for new posts or full rewrites.

    7. Ongoing refinement.
    Each month builds on the last. I track the signals, update your strategy, and keep your content compounding in visibility, trust, and action.

  • Ongoing monthly guidance for content that builds visibility, trust, and action.

    $777/month: 3 month commitment, then month-to-month as needed.

    ✧✧ Add ghostwriting at 25% off when bundled. Use it for new posts or full rewrites—whatever keeps your content moving forward.✧✧

Ghostwritten

Let me haunt your blog, and summon traffic to it

When you want content that ranks (and actually sounds like you) I’ll handle it. Say goodbye to content headaches. I capture your voice, turn your ideas into search-magnet articles, add the internal links and CTAs that drive action, and hand it back ready to publish

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  • A series of done-for-you blog posts designed to drive traffic from traditional and AI search.

    • Minimum 600 words

    • Topics and keywords pulled from what people actually search to find your services

    • A clear conversion path tied to the topic (booking, newsletter, or offer)

    • Optimized so search and AI surface it

    • Repurpose ideas for your other channels

  • ✸ People who know blogging is a core growth channel and want regular, SEO-optimized posts that compound traffic.

    ✸ Teams who want to publish every month without doing the research or writing. You just review and approve and post.

    ✸ Anyone who wants conversion-focused content that points readers to a booking, offer, or email list.

    ✸ Brands that want posts in their voice, grounded in what people actually search for.

    ✸ Folx who need SEO backed blog content alongside what they already publish, or as their entire blog strategy

  • How Ghostwriting Works

    1. Quick fit chat (15 min).
    We confirm it’s a match and choose your cadence: Lite (2 posts/month) or Standard (4 posts/month).

    2. Voice & goals intake.
    You’ll complete a short intake with 2–3 content samples. This helps me lock onto your tone, audience, and the CTAs you want each piece to drive.

    3. Topic pitches.
    At the start of each cycle, I send you 4–6 mini-pitches. You’ll choose your 2 or 4 within the pick window. If you don’t reply, I’ll select based on priority so momentum doesn’t stall.

    4. Drafting.
    I handle the research, angle, and writing (600+ words, in your voice, with conversion built in).

    5. Delivery & edits.
    Drafts land 5 business days before month-end, with room for tweaks. You get one light edit per post within 7 days (tone or small changes).

    6. Final files.
    Edited drafts are finalized before month-end, ready to publish the following month.

  • Standard (4 posts per month):
    $1,600

    Lite: (2 posts per month)
    $800

Answers to Questions You Might Have

  • The Content Oracle is strategy-first. Each month, I review your site’s performance, rankings, and AI mentions, then map out your best next moves - not just for blog posts but also for service pages and other core content. I’ll show you how to repurpose across channels like YouTube, newsletters, or social so every piece works harder, plus give you conversion plays and structures built for both search and action.

    Ghostwriting is blog-only. You’ll get topic pitches and finished drafts but it doesn’t include performance reviews, past content improvements, or cross-channel strategy.

    If you want a holistic, evolving content strategy, Oracle is the core service.

    If you just need consistent blog posts, Ghostwriting is the streamlined option.

    If you need both ongoing strategy and done-for-you posts, you can pair the two at a discount—giving you foresight and execution working together every month.

  • It really depends on your goals and what kind of bandwidth you’ve got. In the intake, I’ll suggest a publishing rhythm that actually fits your team. Some folx do two posts a month, others go weekly (and a few crank out even more). The Oracle makes sure that whatever your pace, you’re putting energy into the pieces that matter most.

  • “Just” blog content? Please. Blog posts can carry your whole marketing engine when they’re done right. ;)

    With Ghostwriting, yes, it’s blog-only. With the Content Oracle, strategy goes further: blog posts, service pages, and guidance on how to repurpose content across other channels like YouTube, newsletters, or social.

  • Nope, I’m not here to trap you in a year-long blood oath. There’s a 3-month minimum so we have enough time to actually see traction (content is a marathon, not a sprint). After that, it’s month-to-month—stay as long as it’s working for you.

  • That’s the magic combo. The Oracle gives you the foresight, ghostwriting gives you the words, and together you get both brains and hands. Bundle them and you’ll snag 25% off the writing rate.

  • Nope - if anyone promises that, run. What I can give you is a data-backed plan and execution that steadily builds visibility, trust, and momentum so results keep compounding over time.

Send a message

Summon me for advice, project requests, or to see if I’m as weird as my website. Not sure what you need yet? That’s fine, half my job is helping people figure it out. No pressure.